The 3 Tenets of TMC Insight Labs.

The 3 Tenets of TMC Insight Labs.

06, Feb Damola Mabogunje

As a company, TMC Insight Labs is really just getting started. Which is why I believe it is important to get off on the right foot by being clear about what we believe, who our ideal clients are, and why.

As you might have seen in our very first blog post, Hello World, we exist to propel you on your digital transformation journey so that you can unlock the data insights that technology brings.

We exist to propel you on your digital transformation journey so that you can unlock the data insights that technology brings.

This means that as a matter of course, we must believe in a few things:

  1. We must believe in the utility that technology brings to your enterprise.
  2. We must believe in the value of data to the advancement of your organisation.
  3. We must believe that the right application of both of these things will lead to your success.

Which brings us to the obvious questions. Why do we believe these things, and where is the proof that they are true? I imagine you asking these things, not because I think that you doubt them, but because I know that as a business owner, your main concern is ROI. You want to be sure that if you invest in getting the technology, tracking the data, and applying them appropriately, you will see a worthwhile return on that investment.

This is why at Insight Labs we provide analytics with every service. Allowing you to see the benefits of our approach with regular reporting. Our contracts are also time-blocked in spans that give enough time for the changes we implement to take effect. So you don't have to blindly trust us, or even actively monitor us. We present our results as they accrue. For better, or for worse.

Our approach allows you to make informed business decisions about whether to continue your investment or truncate it early to manage your spend. Within the span of one engagement, you will be able to see the difference our efforts have made to your operations. This is the promise of TMC Insight Labs. I say all this to provide clarity on why we serve the way we do. So that you can understand what I am about to say next.

Delivering services the way we do, demands time for planning, tracking, and evaluation. So we need our clients to be committed from day 1. We need them to believe in the 3 tenets I listed earlier, so that we are in agreement on the value we are promising to deliver. So:

  • If you are analog, and do not understand the value in going digital...
  • If you run your business by gut feelings, and do not know what the data says...
  • Or if you haven't had time for planning, or tracking, or evaluation...

Our services will probably have an astronomical impact on you.

As I said at the beginning of this post: We exist to propel you on your digital transformation journey so that you can unlock the data insights that technology brings. And that is fueled by a belief in the utility of technology, the value of data, and a commitment to the process, to deliver the right results.

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